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PURE FREEDOM
We believe boats are all about freedom.
The freedom to go anywhere and do anything.
The freedom of the ocean and all the adventures it holds.
Purekraft Boats are designed with freedom, so you can experience it.
DESIGNED FOR LIFE
With Purekraft by HMD, your dream boat is in your hands.
Invest in one of our turnkey packages, where every element has been taken care of for you.
Experience the peace of mind that comes from a boat designed to be fit for purpose, robust, and constructed by an expert team.
Customise your boat for the ultimate lifestyle
We offer a completely design-led and award-winning product that is multi-use.
Whether it’s fishing with a few or entertaining a dozen, our boats can comfortably do it all.
It's a Purekraft, and it's Pure Freedom
The fisherman
- • Designed with the fisherman in mind, with large cockpits or raised casting decks – the perfect boat for all fishing activities
- • Caters for all your fishing needs
- • Enjoy a day on the water with your mates
- • Great stability
- • Modular tuna tube system for game fishing
Multi-purpose
- • Modular systems
- • Dynamic interior options
- • Optional ski and watersports poles
- • Quickly transform your vessel to suit your needs
The Entertainer
- • Enjoy time on the water with family and friends
- • Custom stereo and entertainment system options
- • Mood lighting options
- • Galley options
- • Custom wooden table tops for serving food
- • Roll away chilly bin system
The Diver
- • Dive bottle and gear underfloor storage
- • Recessed dive ladder for easy entry
- • Great stability
WHY PUREKRAFT?
PURE RIDE
All Purekraft hulls are professionally designed by HMD for the softest, smoothest ride even in rough waters.
PURE STRENGTH
Our boats are designed to be fit for purpose, robust and built to an industry-leading standard.
PURE LENGTH
We guarantee true hull length so you know you’re getting the full value – without the frills.
PURE CUSTOM
Why settle for anything less, when you can have a Purekraft custom-designed and built to exceed expectations?
PURE VISIBILITY
Experience true innovation in the form of Purekraft’s Industry-leading one piece glass windscreen.
PURE KIWI
Purekraft boats are all 100% Kiwi made, for Kiwis that want the purest experience on the water.
There is a Purekraft model that's perfect for you